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Velociwrap Brand Evolution

Velociwrap Brand Evolution

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Velociwrap was born of a feeling we needed to undo what is known! Take risks, evolve and in turn become more valuable to the customers that we want to work with. A critical aspect of this is our mascot logo! The final design was gifted to us from our friends at the Swedish design agency TABS. We helped the guys to plan the installation of a radical graphics package and in turn they owed us big time !! The brief: design me a funky, bad ass, gangsta, wrapper dinosaur. Bling and attitude! Over the years we have tweaked and developed the design for compatibility with production processes, but now days its just for fun to keep inline with various public holidays and world events.

Check through the images for the historical developement.

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